In 1896 Guido Guidi, Giovanni Rosellini and Gino Ulivo established “Conceria Guidi e Rosellini” at Pescia in Tuscany. Here the art of leather tanning can be traced back to the middle ages, where tanners and shoemakers have existed since the 14th century.

Passion for leather and respect for tradition is the basis of Guidi shoes, creating footwear that only true craftsmen could conceive. From soft hides to distressed, strong smelling, thickened leather, Guidi shoes and boots are synonymous with the tie existing between the object and its possessor.